Social Media / Online Advertising Specialist – French Speaker

Content Marketing & Communication - Düsseldorf, Germany
Level: Early Career
Start date: As soon as possible

Social Media / Online Advertising Specialist – French Speaker

Want the chance to be responsible for pushing our marketing performance in France to the next level? Our Content Marketing & Communication team is looking for a data-driven individual with a creative flair to optimize our content performance across multiple channels.

What you’ll do:

  • Work closely with local marketing experts testing multiple approaches to social media, native advertising and email marketing.
  • Setup and optimize successful online advertising campaigns to meet marketing objectives.
  • Determine the best KPIs for each campaign and establish the most effective channels to meet individual and local targets.
  • Initiate creative ways of presenting your content to optimize its performance for the relevant audience.
  • Analyse campaigns, user behaviour and online trends to improve our content marketing performance in France.
  • Manage and develop social media handles and online campaigns to grow audience engagement, reach and referral traffic to trivago’s Room5 online magazine.
  • Stay up-to-date on social media, content marketing and content distribution trends to ensure trivago stays ahead of the game.

What you’ll definitely need:

  • Native-level French and fluency in English (our company language).
  • 1-2 years’ experience in social media and performance marketing.
  • A Bachelor’s degree in Communication, Marketing, PR or Journalism.
  • Excellent knowledge of social media advertising platforms (Facebook, Twitter, Instagram) and native advertising (Outbrain, Taboola, Flipboard).
  • An unquenchable thirst for data and analytics.
  • A proficient knowledge of Microsoft Excel.
  • The courage to make mistakes and the determination to try again.

What we’d love you to have:

  • Self-management skills to plan efficiently creative and effective campaigns.
  • Familiarity with testing methodologies and campaign A/B test setups.

Life at trivago is…

  • The belief that factual proof, not seniority, determines which path to take.
  • Self-determined working hours based on measuring productivity through goals rather than number of hours spent in the office.
  • Being supported in all your needs, including relocation assistance and language classes for international arrivals.
  • The freedom to embrace small-scale failures as a path to large-scale success.
  • The opportunity to develop personally and professionally with regular free workshops, seminars, sports and activities.
  • The ability to push your ideas through to execution without being held back by bureaucracy.
  • Working at our head office in Düsseldorf, a city boasting the 6th highest quality of life in the world for expats.
  • To find out more about life at trivago follow us on Facebook – @lifeattrivago

Additional information:

  • Please note that your CV and motivation letter must be written in English.
  • This is a fixed term position of 1 year with a long term perspective.
  • We do not require the services of an agency for this position
  • Trivago GmbH is an equal opportunity employer. Applications from individuals with disabilities are welcome.