Product Manager – SEO

We’re looking for an experienced analytical product manager who’s passionate about SEO and wants to lead a talented cross-functional team of engineers, designers and data analysts. 

In this role, you’ll drive onsite SEO optimisation, feature development and performance monitoring, and contribute to an end-to-end SEO strategy for our hotel metasearch product on 55 localized platforms.

If you think you can make an impact in this role, read on!

What you’ll do:

  • Lead and organise a highly skilled cross-functional team of software engineers, designers and data analysts – and work together to discover and test solutions to complex hypothesis and data-driven problems that have high value for trivago.
  • Work with external and internal stakeholders to understand the highest potential SEO improvements and collaborate to bring this to
  • Work with your team to identify the best opportunities based on tradeoffs between potential value and implementation complexity.
  • Drive product management activities: prioritization with the team and stakeholders, requirements gathering, roadmap planning, building test plans for experiments and facilitating team ceremonies.
  • Break complex technical projects up into well-sequenced deliverables.

What you’ll definitely need:

  • 5 years’ experience in product development.
  • Experience in SEO performance measurement and onsite optimisation/feature development. 
  • Able to work on new projects that have not been attempted previously within trivago (ability to handle high uncertainty and create a clear structured approach to these topics).
  • Comfortable handling communication and leading discussions with external providers.
  • Excellent analytical and problem-solving skills. You consider qualitative and quantitative data as the source that drives your decision making.
  • Natural collaboration, leadership and communication skills, with the ability to bring designers, software engineers, business stakeholders and external providers to a shared understanding and direction.
  • Ability to work independently and show great commitment and passion for what you do.
  • Excellent written and verbal communication skills.

What we’d love you to have:

  • Prior experience leading projects with external providers.

What you can expect from life at trivago:

Entrepreneurship: The freedom to take ownership of your work and drive initiatives independently. It’s the idea that counts, not the position. 
Growth: Support for your development, constant new opportunities, regular peer feedback, mentorship and training.
International workforce: Collaboration with international talents from 80+ nations bringing different perspectives, backgrounds and expertise together to ensure a truly global focus.
Flexibility: Self-determined working hours and the opportunity to split your time between home and our campus in Düsseldorf: At least 2 days on campus and 3 days at home per week. 
Relocation and integration: Support with relocation costs, work permit and visa questions, insurance and free language classes.
Equal opportunity: Commitment to creating an all-inclusive workplace, because we know representing the diversity of our users in our talent base enables us to create a more meaningful product. 

A note regarding COVID-19:

We understand that there is a lot of uncertainty around the future of the travel industry. If you want more insight into our current strategy and outlook, follow our LinkedIn company updates.

Our recruiting team will be on hand every step of the way, but if you have any questions or concerns before applying, feel free to reach out to us at

We look forward to your application!