SEM Specialist

Are you passionate about paid search marketing and want to be part of trivago’s performance marketing team?

We’re looking for a self-driven and analytical team player to dig into, optimize and control our SEM campaigns across multiple markets. As an SEM specialist, you will focus your attention on implementing and adapting trivago’s search marketing/pay-per-click advertising strategy to our high-potential markets. You’ll work with big budgets/numbers, advanced tools and an amazing team. We want a proactive individual who is ready to dive into the fast-paced world of online marketing and analyze as much data as they can handle in order to drive our SEM team and trivago to the next level.

Does this sound like an exciting challenge to tackle? Then we’d love to hear from you!

How you’ll make an impact:

  • Analyze performance of your markets and make investment decisions.
  • Carry out data driven campaign optimization on content or investment distribution.
  • Lead projects across the markets and with different stakeholders.
  • Test different creatives or bidding approaches.
  • Work with Google Ads & Microsoft Ads (and their teams).
  • Be a critical and collaborative member of the performance marketing team in terms of shaping and supporting the marketing mix.

Who we’re looking for:

  • A degree in Business Administration, Economics, Marketing, or a related field.
  • Proficiency in Excel: you know your way around a pivot table.
  • An analytical mindset that allows you to draw valuable insights from large amounts of data.
  • A structured work style that allows you to prioritize tasks in a way that maximizes efficiency.
  • An excellent eye for detail that allows you to spot even the smallest of mistakes.
  • A valid work permit for Germany.

What makes you stand out:

  • Previous SEM experience – internship or more.
  • Knowledge of multiple languages.

What you can expect from life at trivago:

Entrepreneurship: The freedom to take ownership of your work and drive initiatives independently. It’s the idea that counts, not the position. 
Growth: Support for your development, constant new opportunities, regular peer feedback, mentorship and training.
International workforce: Collaboration with international talents from 80+ nations bringing different perspectives, backgrounds and expertise together to ensure a truly global focus.
Flexibility: Self-determined working hours and the opportunity to split your time between home and our campus in Düsseldorf: At least 2 days on campus and 3 days at home per week. We also offer further flexibility for parents of young children and talents with severe disabilities or health conditions.
Relocation and integration: Support with relocation costs, insurance, work permit and visa questions.
Equal opportunity: Commitment to creating an all-inclusive workplace, because we know representing the diversity of our users in our talent base enables us to create a more meaningful product. 

A note from our recruitment team:

We know that applying for a new job can be both exciting and intimidating, but don’t worry, we’ve got you. Our recruiting team will be on hand every step of the way, but if you have any questions or concerns before applying, feel free to reach out to us at You can also find out more our hiring process here. We look forward to your application!